How to Diversify a Freelance Writing Business

Freelance writing can be a great business choice. Freelance writers are very creative thinkers. Diversifying your writings can be the best move you can make to sustain your business. You want to make your skills as diverse as possible to reach as many markets as possible. This will help keep your work consistent.If your skills are diverse you can lock in more business for yourself. Be creative. These skills can be used to really expand your business in a noticeable way. Here are some simple ways you can diversify your freelance writing business.


Step 1

Improve your business by taking the time to discover potential in different markets. Expand your skills to include avenues like web content, magazine articles, curriculum writing, business writing, marketing and advertising.

Step 2

Update your portfolio to include proofreading, editing, fact checking, content writing, web editing and consulting. More projects will be available to your company  if your skills include more duties.

Step 3

Form an alliance with other writers to help you. Team up with other freelancer writers who have specialty areas. You help take large work loads of your colleagues and also the jobs that come to you. You can return this gesture of good by passing extra projects their way when the time arises.

Step 4

Form a partnership with a graphic designer so you both can offer writing and art together in one package. All the contacts between the two can be used to bring in more work. You can put together a portfolio that displays both the graphic design work and writing samples.

Step 5

Educate yourself by taking courses in new areas. Include web writing, web developing and technical writing. This put syou ahead of the competition. You’ll be on the cutting edge of what your consumers need. Master programs like Adobe FrameMaker and Photoshop. This will enable you to create a variety of business and technical documents.

Step 6

Market your business. It is easy to get complacent when you have regular clients. Still, you should always be open to new accounts. Email potential clients and letters to pique their interests. You can also mails brochures and business cards out as well. You can search the local newspaper and job sites for clients and new work.

Step 7

Offer to teach other freelance writers. You can use your skills to help others and create revenue. You can assist with different tasks like writing, editing and proof reading. You can make your services available to people both in person and online. You will draw new contacts to you and can turn into more work while you are doing your teaching and consultant.

Filed Under: Work & Careers


About the Author: Vanessa Page works a career counselor in one of the leading firms in Los Angeles. She is also a blogger and gives tips on how people can tackle their work and career issues. She has 8 years of experience in this field.

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